AI is the new front door

Your customers are asking AI who to trust.
Are you the answer?

When someone asks ChatGPT, Siri, or Google AI for a roofer, painter, plumber, or other home pro near them, it names exactly one. We help you become that name — by building the five signals AI trusts.

Take the Free AI Visibility Test See Pricing
Free · about 2 minutes · no account needed
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Trusted by home-service pros Steve has served for 15+ years
AI Assistant Live
A customer asks
Who's the best painter near me?
Great question! Based on reviews and reputation, here are two I'd recommend:
PP
Premier Painters
★★★★★ · 214 reviews
CP
ColorPro Memphis
★★★★★ · 168 reviews
Your business? Not mentioned.
Built for home-service pros — the trades AI gets asked about most
Painters Roofers Plumbers HVAC Electricians Remodelers Landscapers Flooring
The shift nobody warned you about

Search didn't disappear. It started answering.

For twenty years, getting found meant ranking on a page of blue links. Now your customers ask a question and get one answer — a single recommendation, spoken with total confidence. There's no page two. Either AI names you, or it names the business down the street.

Here's the opening: most of your competitors haven't done this yet. The pros who move first become the answer — and stay there.
One name, not ten
AI gives a single confident answer. Being on page one of Google no longer means being the answer.
It happens silently
You never see the searches you lose. The customer just calls the business AI recommended instead.
It's winnable
AI reads predictable signals. Build the right five, and you become the business it trusts to recommend.
The visibility gap

What you think customers see vs. what AI actually sees

vs
What you think they see
A great home-services company
  • ·A polished website you're proud of
  • ·Happy customers and good reviews
  • ·Years of hard-earned reputation
  • ·Word-of-mouth that keeps you busy
What AI actually sees
Thin, scattered, unclear
  • ×Listings that don't match across the web
  • ×Reviews it can't easily read or count
  • ×No content proving your expertise
  • ×Nothing telling it you're active and open
See it for yourself

Watch what AI actually says about a business like yours

No theory. Steve runs a real AI search on camera and shows you exactly who gets recommended — and who gets left out.

Live AI search · recorded by Steve
🖼 Drop a poster frame (a screenshot of the search)
0:00 · ~90 sec
Placeholder — swap in Steve's screen-recorded AI search. Drop a poster frame above for now.
Steve Phipps, founder of Wayfind Marketing
Your guide

You do great work. You deserve to be the name AI recommends.

It isn't right that a competitor can win the customer just because they look better to an algorithm. We've watched honest, hard-working local businesses get quietly passed over — and we decided to do something about it.

Steve Phipps and his team have spent years in Memphis helping local businesses get found and grow — rooted in analytics, transparency, and real results, not guesswork. The AI Visibility Playbook is how we help you navigate the biggest shift in search since Google. No jargon, no hype — just a clear, proven path to becoming the answer.

Real businesses we've helped
🖼 Drop a job or customer photo
🖼 Drop a job or customer photo
The framework

The five signals AI trusts

AI doesn't guess who to recommend — it reads signals. Build these five, and you become the name it trusts.

01
Reputation
Reviews, ratings, and what real customers say about you across the web.
02
Identity
Accurate, consistent listings so AI knows exactly who and where you are.
03
Expertise
Content that proves you know your craft and answers what customers ask.
04
Local Proof
Third-party sources that vouch for you across the platforms AI reads.
05
Activity
Fresh, ongoing signals that show AI your business is active and open.
How it works

Three steps to becoming the answer

1
Find your gaps
Take the free 2-minute test to see where you stand across all five signals.
2
Get your audit (or DIY)
We run the real AI searches and show you exactly where the gaps are — or grab the Playbook and do it yourself.
3
Have it handled
You approve, we do the work. The Done-For-You Setup builds all five signals for you — no new task on your already-full plate.
The moment that matters

It takes one question to win — or lose — a customer.

When a customer asks AI who to call, you're not in the room. You don't get to make your pitch. The signals you've built — or haven't — speak for you. We make sure they say your name.

See where you stand
AI Assistant
Which roofer in town should I trust?
I'd go with Summit Roofing — strong reviews and a long track record locally.
This could be your business.
In their words

Business owners who trust Steve

After working with Steve and his team for about 7 years, I can confidently say they are one of the most honest, conscientious, and results-driven marketing teams out there. Every strategy, campaign, and recommendation is rooted in analytics, transparency, and ROI — not guesswork. They've helped us navigate changing markets, improve our digital presence, and generate quality leads. Highly recommend.

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Chris Riggins
Owner, Riggins Painting

Steve and his team have been the best digital marketing company we've worked with. We've seen real organic traffic growth because of their efforts. He is helping us navigate the new A.I. search method and keeping us relevant. We've known Steve for years and consider him a friend!

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Brian Copenhaver
Riggins Painting

After five years of working with Steve's team, our pipeline is the best it has ever been, lifetime value is at an all-time high, and the strategic roadmap has the entire team excited about the future. We wouldn't be here today without Steve's assistance in driving people to find us.

CH
Charlie Helms
WSN Live
Choose your path

Do it yourself, or have it handled

Start free. Then pick the level of help that fits. For a home-service pro, winning back even one job covers this many times over.

The DIY Playbook
Previously $164
$ 97 one-time

The complete DIY system to build your AI visibility yourself.

  • 8 step-by-step tools
  • Build all five signals
  • Templates & checklists
  • 30-day guarantee
Get the DIY Playbook
Most Popular
AI Visibility Audit
Credits toward Setup
$ 199 one-time

We run the real AI searches on your business and show you precisely where you're losing customers.

  • Real AI search results
  • Your score on all 5 signals
  • Prioritized fix list
  • The #1 thing to do first
  • Delivered in 3–5 days
Get My Audit
Done-For-You Setup
Audit fee applies in full
$ 597 one-time

We build all five signals for you. You approve, we handle the work.

  • Everything in the Audit
  • We do the work for you
  • Listings, reviews & more
  • Before / after report
Get the Setup
No-Hassle, 30-Day Money-Back Guarantee
Try it risk-free — or your money back.
Audit credits in full
Your $199 applies toward the Setup.
One job pays for it over
Most jobs are worth many times the price.
Questions

Good questions, plain answers

When people ask AI tools like ChatGPT, Google AI Overviews, Siri, or Perplexity to recommend a local business, those tools name specific companies. AI visibility is whether — and how often — they name yours.

Find out if AI is sending
your customers elsewhere.

Take the free 2-minute test. No email tricks, no jargon — just a clear picture of where you stand.

Take the Free AI Visibility Test Get the $199 Audit